Webinar: Tracking Consumer Behavior and Brand Loyalty in Lawn & Garden OPE
Amid tariff wars and inflationary pressures, new regulations, and shifting consumer preferences, the Outdoor Power Equipment (OPE) market is undergoing rapid transformation. With new factors constantly coming into play, retailers and brands need timely insights into how consumer preference and behavior are shifting, how online channels are disrupting retail, and changes in the battery-powered tools market.
Join YipitData analyst Chelsey Birgisdottir on April 2nd, 2025 at 10am EDT for a data-driven webinar covering questions such as:
Which Lawn & Garden OPE categories are more susceptible to shifts to the Online channel?
Are consumers continuing to shift to battery-powered OPE?
With inflationary pressures, are shoppers opting for more affordable, budget-friendly products and brands in the OPE category?
How are players like Amazon and Tractor Supply reshaping the competitive landscape?
Most importantly: How can your business position itself to win in this evolving environment?
Whether you’re a category manager, marketer, or brand strategist, this session will give you the insights you need to navigate the year ahead. Having trouble registering? Please email us at insights@yipitdata.com.
Speakers
