YipitData Blog
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How IKEA Grew Sales in a Challenging Home Goods Market
The home goods industry has faced significant challenges over the past few years, and the trend continues into 2023. Total home goods GMV declined 9% in 1Q23 compared to the same period last year. Despite the challenges faced by the industry, IKEA has managed to maintain positive sales growth in 1Q23, with sales increasing by 9% YoY.
Top appliance brands to watch in 2023
The appliance market is dominated by a handful of players, with Samsung, LG, Whirlpool, and General Electric comprising most of the market for key categories like refrigerators, ranges and range hoods, and washers & dryers.
La-Z-Boy grows GMV across all consumer age groups
La-Z-Boy has had record setting sales with gross merchandise volume (GMV) in 4Q22 reaching almost $950 million and GMV growth at 47% Y/Y.
Ashley Furniture GMV declines as customer spending shifts towards Wayfair
In YipitData’s 4Q22 Home Goods Market Share Index, the home goods industry faced a challenging year in 2022, experiencing negative YoY sales growth every quarter, ranging between -7% to -5%.
The home brands and subcategories winning on Amazon
Zinus is the largest furniture brand on Amazon, with over $480M in sales between January 2022 and October 2022, accounting for 6% of total furniture sales on the retailer.
Home Goods Brand Dynamics on Amazon
Understanding the brands and subcategories that are winning on the largest retail marketplace are more important than ever. YipitData’s Home Goods Brand Dynamics on Amazon report explores this competitive landscape.
2022 Home Goods Market Report
Dive into the 2022 market dynamics of home goods purists and multi-category mass retailers, looking at market share performance of top retailers, the effects of inflation on home goods spending, and the impact of third-party marketplaces to home goods brands.
The Impact of Small Businesses on Third Party Food Delivery
Small and medium sized businesses – classified as restaurants that did not rank in the top 400 by total order volume – made up 44% of the total third party market share in October 2022.
Electronics category wins Black Friday and Cyber Monday 2022
Amid inflation, average order values (AOV) for pure players in the home market have increased over the year.
Amazon sales are now equivalent to sales of top 30 pure players
Amazon alone matched the sales of all top 30 home goods pure players combined during the last holiday season.
Home goods category is a sales driver for Amazon Prime Day, but not for Target nor Walmart’s sales events
The electronics category generally only accounts for 10% of Target’s total sales, but jumped to 21.6% during the retailer’s latest Deals Day.
Why Pizza Hut needed third party delivery to stay competitive
The biggest players in the US pizza industry have invested in new third-party (3P) delivery partnerships in order to compete on digital and attract new customers.