YipitData Blog
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2022 Home Goods Market Report
Dive into the 2022 market dynamics of home goods purists and multi-category mass retailers, looking at market share performance of top retailers, the effects of inflation on home goods spending, and the impact of third-party marketplaces to home goods brands.
Why Pizza Hut needed third party delivery to stay competitive
The biggest players in the US pizza industry have invested in new third-party (3P) delivery partnerships in order to compete on digital and attract new customers.
Arhaus leads home goods pure players in 3Q22 GMV growth
In YipitData’s 3Q22 Home Goods Index: Pure Players, Arhaus had the largest YoY GMV growth amid top retailers at 60% in the third quarter.
Casual dining decelerates amid inflation
Casual dining has faced inflationary headwinds in 2022 and, in turn, has struggled.
Inflation’s impact on the food and restaurant industries
As inflation hikes up the prices of raw food ingredients for restaurants, eating out is getting more expensive for consumers.
Premium brands less affected by retail customers curbing spending
In YipitData’s 2Q22 Home Goods Index: Pure Players, Wayfair, Home Goods, and Big Lots had the largest home goods market share among pure players. However, despite inflation, higher-priced brands saw the largest growth in market share.
Average order value rises amid inflation in home goods
Average order values (AOV) have increased across all top 10 retailers in YipitData’s 2Q22 Home Goods Index: Pure Players, with the exception of Ikea. Restoration Hardware, for example, saw a 47% increase in average order value between H1 2020 and H1 2022. The brand’s AOV is now over $1,200.
The Rise and Fall of Taco Bell’s Mexican Pizza
While Taco Bell drove a short-term increase in orders by re-releasing its Mexican Pizza, long-term sales dropped as the retailer ran out of ingredients. YipitData’s latest blog post explores the rise and fall of the Mexican Pizza.
State of the Home Goods Industry
The home category won big during 2020 and 2021, with both multi-category generalists and home-focused retailers reporting record sales. Looking at the top 30 pure-play furniture retailers, YipitData found consistent year-over-year GMV growth during the period. However, in both March and April 2022, year-over-year GMV has declined in the category.
Home Goods Pure Play Winners and Losers
Wayfair remains the dominant pure player in the home category. However, the retailer’s market share has dipped since the height of the pandemic, from over 30% in April 2020 to about 20% in April 2022. At the same time, Pottery Barn and HomeGoods saw the highest YoY growth in market share in Q1 2022 at 1% and 0.6%, respectively.
Is There Really Such a Thing as Free Lunch?
On Tuesday, May 17th, Grubhub ran a promotion promising customers in the New York City area a “free lunch”. While Grubhub managed to win over the lunch crowd for the day, was their promotional strategy really successful at creating a long lasting impact on consumer behavior?
A Tale of Two Retailers: Big Lots and HomeGoods’ retail market dominance
Don’t let their low prices and heavy discounts fool you. The market share for discount retailers like HomeGoods and Big Lots is anything but small. In the 1Q 2022 YipitData Home Goods Market Share Index, Big Lots ranked #5 with a 6.67% of market share and HomeGoods came in at #3 with a market share of 8.08%. Although both retailers are close in ranking, their performances from the start of the pandemic to present-day differ.