Amid inflation, average order values (AOV) for pure players in the home market have increased over the year.

Dive into the 2022 market dynamics of home goods purists and multi-category mass retailers, looking at market share performance of top retailers, the effects of inflation on home goods spending, and the impact of third-party marketplaces to home goods brands.

The biggest players in the US pizza industry have invested in new third-party (3P) delivery partnerships in order to compete on digital and attract new customers.

In YipitData’s 3Q22 Home Goods Index: Pure Players, Arhaus had the largest YoY GMV growth amid top retailers at 60% in the third quarter.

Casual dining has faced inflationary headwinds in 2022 and, in turn, has struggled.

As inflation hikes up the prices of raw food ingredients for restaurants, eating out is getting more expensive for consumers.

In YipitData’s 2Q22 Home Goods Index: Pure Players, Wayfair, Home Goods, and Big Lots had the largest home goods market share among pure players. However, despite inflation, higher-priced brands saw the largest growth in market share.

Average order values (AOV) have increased across all top 10 retailers in YipitData’s 2Q22 Home Goods Index: Pure Players, with the exception of Ikea. Restoration Hardware, for example, saw a 47% increase in average order value between H1 2020 and H1 2022. The brand’s AOV is now over $1,200.

While Taco Bell drove a short-term increase in orders by re-releasing its Mexican Pizza, long-term sales dropped as the retailer ran out of ingredients. YipitData’s latest blog post explores the rise and fall of the Mexican Pizza.

The home category won big during 2020 and 2021, with both multi-category generalists and home-focused retailers reporting record sales. Looking at the top 30 pure-play furniture retailers, YipitData found consistent year-over-year GMV growth during the period. However, in both March and April 2022, year-over-year GMV has declined in the category.

Wayfair remains the dominant pure player in the home category. However, the retailer’s market share has dipped since the height of the pandemic, from over 30% in April 2020 to about 20% in April 2022. At the same time, Pottery Barn and HomeGoods saw the highest YoY growth in market share in Q1 2022 at 1% and 0.6%, respectively.

On Tuesday, May 17th, Grubhub ran a promotion promising customers in the New York City area a “free lunch”. While Grubhub managed to win over the lunch crowd for the day, was their promotional strategy really successful at creating a long lasting impact on consumer behavior?