Dive into the 2022 market dynamics of home goods purists and multi-category mass retailers, looking at market share performance of top retailers, the effects of inflation on home goods spending, and the impact of third-party marketplaces to home goods brands.

Small and medium sized businesses – classified as restaurants that did not rank in the top 400 by total order volume – made up 44% of the total third party market share in October 2022.

Amid inflation, average order values (AOV) for pure players in the home market have increased over the year.

Amazon alone matched the sales of all top 30 home goods pure players combined during the last holiday season.

The electronics category generally only accounts for 10% of Target’s total sales, but jumped to 21.6% during the retailer’s latest Deals Day.

The biggest players in the US pizza industry have invested in new third-party (3P) delivery partnerships in order to compete on digital and attract new customers.

Last year, Bed Bath and Beyond and Wayfair competed for the largest GMV share of home decor. However, since 2022, Wayfair has maintained strong home decor sales whereas Bed Bath & Beyond home decor sales have fallen by more than a third.

In YipitData’s 3Q22 Home Goods Index: Pure Players, Arhaus had the largest YoY GMV growth amid top retailers at 60% in the third quarter.

Casual dining has faced inflationary headwinds in 2022 and, in turn, has struggled.

While DTC retailers were able to capitalize on consumers shopping at home in the pandemic – with DTC sales growth peaking in early 2021 at 120% – the category has since slowed. In 2022, DTC sales growth is slower than non-DTC sales growth.

While home drove the largest share of sales in Amazon’s July Prime Day, electronics surpassed home in the retailer’s October iteration of its sales event, owning 19% of total sales during the event.

Despite rocky market conditions in 2022, wholesale club retailers have driven sustained YoY growth between 10% to 22% over the past 18 months. Costco leads the wholesale retailer pack, with both its online and offline sales outpacing peers BJ’s and Sam’s Club.